Brand consulting

WHY SABBY?

Sabby Jey is a digital marketing consultant and social media content expert with over ten years of experience. In 2018, she established Sabby Jey Social, a consulting agency helping businesses effectively showcase their products to target consumers by utilising marketing, branding, and PR.

A woman with dark hair, wearing a white blazer and pants, is smiling while looking at her phone in a modern, well-lit room with large windows and natural light.

  • Digital and Social Strategy 

    Short and long-term agile plans across digital marketing, branding and PR 

    Competitor research

    Company Offerings + KSP’s 

    Pricing Strategy

  • Social advertising strategy

    How to create an advertising funnel to increase brand awareness, leads and conversions. 

    A/B testing suggestions

    Audience targeting

  • Social Media Content Planning

    Social media content plans focused on great content that engages social media users 

    UGC plan 

    Content ideas

  • Influencer Marketing

    Gifted campaign planning - PR event, send-outs, gifted collabs 

    Paid campaign planning - partnerships, ambassadors, UGC 

    One-off and long-term influencer marketing strategies 

    Scoping inclusive talent and industry contacts

  • Branding + Copy

    Develop an authentic brand identity with key messaging and purpose 

    Create or optimise Facebook, Instagram, TikTok and Google profiles 

    Create or optimise branding and pitch deck materials 

    Improve copy to encourage consumers to make quick decisions

  • Public relations

    Press release angles 

    Media pitching lists 

    Media event planning 

    Strategic B2B partnerships and Sponsorships

  • Digital Marketing

    Email marketing 

    SEO 

    SEM

  • Website Optimisation

    How to improve website content and copy with a sales-driven focus 

    How to grow your databases 

    How to improve the customer journey

HOW IT WORKS

  • Step 1: Initial and Ongoing Consultations

    Book a recorded one-hour meeting over Zoom for solutions, industry advice, suggestions, and ideas. You can also book this service for further guidance on executing your assessment suggestions or strategy plan.

  • Step 2 Option 1: Quick Assessment

    Get a brand profile assessment based on your initial consultation queries. You'll receive a personalised assessment report and an hour of consultation to review the suggestions.

  • Step 2 Option 2: Extensive Strategy Session

    We start by collecting information about your vision, business goals, and budget with a custom questionnaire. Then, we analyse your current business, customers, products, and markets. Sabby will create an agile 6-12 month strategy and step-by-step plan with key digital marketing areas to focus on, drawn from ten years of working in the marketing industry. We will review the plan during a three-hour session, either online or in person. Afterwards, we will finalise the action plan. Lastly, we will discuss how to begin the first phase of the project. Other service add-ons: Competitor analysis, offerings outline, pricing matrix and branding materials.